Review Category : Stories

The YUT:AS Experiment

We’re saying nothing; you’re experiencing everything. Your skin is on fire. A shiver shudder travels up your spine. You’re breaking ground no one before you has dared to explore. You’re testing first-hand the latest X-BIONIC® innovations — without knowing what they are doing to you! Unravel the mystery of patent EP 2640208 B1 and report back. Are you ready? Then apply now! The application period to become one of the 40 exclusive testers is well under way. The benefits of our YUT:AS (YOU TELL US) Experiment X-BIONIC® brings you an exclusive Eurobike Demo Day (normally only our dealers get access). As a participant, you will extensively test brand-new X-BIONIC® innovations and experience the prototypes before launch. Try out our bike-wear all day, anywhere on the course — use your own bike or the latest test bikes from renowned manufacturers. Free entry ticket for the EUROBIKE Demo Day. Be among the ...

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Sub eight again: Timo Bracht’s great performance in Roth

The 31st edition of the legendary Challenge Roth (GER) last Sunday was another successful competition for X-BIONIC® Athlete Timo Bracht. He finished 31 seconds behind his last years victory time in 7:56:31h – only 5 minutes behind winner Nils Frommhold who showed an outstanding bike performance and was unbeatable this year. The race started early in the morning at 6:30 am. Timo was in the leading swim group and started very fast on the bike. During the cycling, the later winner showed an extraordinary performance with one of the best long distance bike times ever and Timo lost about 11 minutes to him. But Timo did not give up the fight and got 6 minutes back during the final run. Timo ran the fastest marathon but was not able to close the gap to the leader. Although he could not defend his title, Timo was happy with his race performance: “Today ...

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Lamborghini Super Trofeo: X-BIONIC® Racing Team wins in Paul Ricard

Almost two weeks ago X-BIONIC® was part of the Super Trofeo race series again, this time in Paul Ricard/France. Our pilot and X-BIONIC® athlete Cédric Leimer participated there with his team and won the AM class that weekend. His teammate Laurent Jenny said to Lamborghini Squadra Corse after the victory: Leimer made a brilliant start climbing up to P7. He still managed to keep a considerable pace even after the Safety Car. Then it was my turn and all went well. I would like to thank once more my team and my sponsor. The next race event of the European Super Trofeo series will be from Wednesday, July 22nd to Sunday, July 26th. We wish our team all the best for the races! X-BIONIC® for Automobili Lamborghini Super Trofeo Pilot Jacket Official race video Links Visit the official Lamborghini Online Store X-BIONIC® for Automobili Lamborghini Webshop Read more about the race ...

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Award Repeater X-BIONIC®

X-BIONIC® is the world’s only brand with 7 consecutive “MOST INNOVATIVE BRAND AWARD” titles, the biggest award for technology, sports and design. The Plus X Award honours manufacturers for the quality advantage of their products. This adds to the recognition culture benefiting innovative companies that today are already thinking about tomorrow. The award ceremony of the largest innovation award for technology, sports and lifestyle products took place last week in Bonn. More than 350 invited guests saw the ceremony for the 25 Most innovative Brands of the year. The host and president of the Plus X Award, Donat Brandt, could greet the numerous top decision makers from industry and retail as well as selected personalities from society, media and politics in the impressive atmosphere of the plenary hall of the First German Bundestag in Bonn. During the large stage show, 26 brands received the golden, nearly 7 kg heavy trophy ...

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X-PerienceDay Biking & Running

Last month we organized the 5th X-PerienceDay this year here in Wollerau, our guests came from Germany, Switzerland and Austria to test the latest products. After a short meet and greet, we started the event with an introduction to the company and the development department showed some of the latest products and technologies: After this “theoretical” part, the participants received their test equipment. The weather was perfect for the test event and we were looking forward to enjoying a perfect day. We prepared two different courses for running and cycling. The runners tested THE TRICK® shirts and pants and ran around a small sea next to our company. There we prepared a short uphill challenge where they could earn a Patriot Swiss Wallaby. Everyone who completed it, received the reward directly: You can view the whole running course directly on STRAVA: www.strava.com/routes/2388638 The cyclists received an X-BIONIC® for Automobili Lamborghini Huracán ...

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