The YUT:AS Experiment

THE YUT:AS EXPERIMENT

We’re saying nothing; you’re experiencing everything.

Your skin is on fire. A shiver shudder travels up your spine. You’re breaking ground no one before you has dared to explore. You’re testing first-hand the latest X-BIONIC® innovations — without knowing what they are doing to you! Unravel the mystery of patent EP 2640208 B1 and report back. Are you ready? Then apply now! The application period to become one of the 40 exclusive testers is well under way.

The benefits of our YUT:AS (YOU TELL US) Experiment

X-BIONIC® brings you an exclusive Eurobike Demo Day (normally only our dealers get access). As a participant, you will extensively test brand-new X-BIONIC® innovations and experience the prototypes before launch. Try out our bike-wear all day, anywhere on the course — use your own bike or the latest test bikes from renowned manufacturers.

  • Free entry ticket for the EUROBIKE Demo Day.
  • Be among the first to experience the brand-new X-BIONIC® innovation live.
  • Receive an exclusive X-BIONIC® gift.
  • Receive a thermal scan of yourself.

Apply now

 

Links

Sub eight again: Timo Bracht’s great performance in Roth

The 31st edition of the legendary Challenge Roth (GER) last Sunday was another successful competition for X-BIONIC® Athlete Timo Bracht. He finished 31 seconds behind his last years victory time in 7:56:31h – only 5 minutes behind winner Nils Frommhold who showed an outstanding bike performance and was unbeatable this year.

The race started early in the morning at 6:30 am. Timo was in the leading swim group and started very fast on the bike. During the cycling, the later winner showed an extraordinary performance with one of the best long distance bike times ever and Timo lost about 11 minutes to him.

Timo Bracht / Challenge Roth 2015 / Image Credit: Ingo Kutsche
Timo Bracht / Challenge Roth 2015 / Image Credit: Ingo Kutsche

But Timo did not give up the fight and got 6 minutes back during the final run. Timo ran the fastest marathon but was not able to close the gap to the leader. Although he could not defend his title, Timo was happy with his race performance: “Today I had a very good race, but Nils showed a better performance that I could not beat this year” mentioned Timo after the race.

Timo Bracht / Challenge Roth 2015
Timo Bracht / Challenge Roth 2015 / © Competitive Image

Timo’s team-mate Horst Reichel  who started for the very first time in Roth had a bad day. Due to health problems he could not eat anything during the race and kept far behind his own expectations. But he said that he will return to Roth and is motivated for his comeback next year.

We wish both athletes to recover well after this hard competition – have a good preparation time for the next events!

Official race result Challenge Roth 2015:

Men

Nation Finish time Swim 3,8km Bike 180km Run 42,195km
1 Nils Frommhold GER 7:51:28h 47:33min 4:09:30h 2:51:47h
2 Timo Bracht GER 7:56:31h 47:37min 4:20:42h 2:45:33h
3 David Dellow AUS 7:59:28h 47:35min 4:20:24h 2:48:12h

 

Women

    Nation Finish time Swim 3,8km Bike 180km Run 42,195km
1 Yvonne v. Vlerken NED 8:50:53h 54:46min 4:47:34h 3:05:43h
2 Carrie Lester AUS 8:53:09h 52:09min 4:47:43h 3:09:50h
3 Anja Beranek GER 8:55:19h 49:20min 4:47:58h 3:14:55h

 

Race impressions

Links

> Official result page Challenge Roth 2015

> Timo Bracht

> Horst Reichel

> Team Sport for Good

Lamborghini Super Trofeo: X-BIONIC® Racing Team wins in Paul Ricard

Super Trofeo Paul Ricard © Lamborghini Super Trofeo

Almost two weeks ago X-BIONIC® was part of the Super Trofeo race series again, this time in Paul Ricard/France. Our pilot and X-BIONIC® athlete Cédric Leimer participated there with his team and won the AM class that weekend. His teammate Laurent Jenny said to Lamborghini Squadra Corse after the victory:

Leimer made a brilliant start climbing up to P7. He still managed to keep a considerable pace even after the Safety Car. Then it was my turn and all went well. I would like to thank once more my team and my sponsor.

The next race event of the European Super Trofeo series will be from Wednesday, July 22nd to Sunday, July 26th. We wish our team all the best for the races!

X-BIONIC® for Automobili Lamborghini Super Trofeo Pilot Jacket

X-BIONIC® for Automobili Lamborghini Super Trofeo Jacket
X-BIONIC® for Automobili Lamborghini Super Trofeo Pilot Jacket | Find out more

Official race video


Links

Award Repeater X-BIONIC®

Plus X Award 2015: Most innovative brand X-BIONIC®

X-BIONIC® is the world’s only brand with 7 consecutive “MOST INNOVATIVE BRAND AWARD” titles, the biggest award for technology, sports and design. The Plus X Award honours manufacturers for the quality advantage of their products. This adds to the recognition culture benefiting innovative companies that today are already thinking about tomorrow.

The award ceremony of the largest innovation award for technology, sports and lifestyle products took place last week in Bonn. More than 350 invited guests saw the ceremony for the 25 Most innovative Brands of the year.

The host and president of the Plus X Award, Donat Brandt, could greet the numerous top decision makers from industry and retail as well as selected personalities from society, media and politics in the impressive atmosphere of the plenary hall of the First German Bundestag in Bonn.

During the large stage show, 26 brands received the golden, nearly 7 kg heavy trophy from the member of the Plus X Award panel of judges. The impressive stage, specifically built in the plenary hall, which is protected as an historic monument, provided the perfect surrounding for a stylish premium event. (Official Press Release)

The X-BIONIC® award champions – selected by the jury

X-BIONIC® for Automobili Lamborghini Bike Jacket

X-BIONIC® for Automobili Lamborghini Bike Jacket
X-BIONIC® for Automobili Lamborghini Bike Jacket

Shop here


X-BIONIC® for Automobili Lamborghini Golf Jacket

X-BIONIC® for Automobili Lamborghini Golf Jacket
X-BIONIC® for Automobili Lamborghini Golf Jacket

Shop here


X-BIONIC® for Automobili Lamborghini Formula Ski: Jacket Xitanit® 2.0

X-BIONIC® for Automobili Lamborghini Formula Ski: Jacket Xitanit® 2.0
X-BIONIC® for Automobili Lamborghini Formula Ski: Jacket Xitanit® 2.0

Find out more


Event pictures

X-PerienceDay Biking & Running

Last month we organized the 5th X-PerienceDay this year here in Wollerau, our guests came from Germany, Switzerland and Austria to test the latest products. After a short meet and greet, we started the event with an introduction to the company and the development department showed some of the latest products and technologies:

X-PerienceDay Biking and Running 02
Our guests asked a lot of questions during the presentation of the development department.

After this “theoretical” part, the participants received their test equipment. The weather was perfect for the test event and we were looking forward to enjoying a perfect day. We prepared two different courses for running and cycling. The runners tested THE TRICK® shirts and pants and ran around a small sea next to our company. There we prepared a short uphill challenge where they could earn a Patriot Swiss Wallaby. Everyone who completed it, received the reward directly:

You can view the whole running course directly on STRAVA: www.strava.com/routes/2388638

The cyclists received an X-BIONIC® for Automobili Lamborghini Huracán Edition test set for the ride. We started our tour to the Ironman 70.3 Rapperswil course and had a short break at the transition area of this event with a short introduction to the triathlon organisation:

You can check out the complete course directly on STRAVA: https://www.strava.com/routes/2181893

After the nice trip, we returned to Wollerau and enjoyed a delicious BBQ which we have well deserved after the exhausting ride. We talked about the experience we had the past few hours during the run and the ride. Our guests were very happy and enjoyed the well organized X-PerienceDay. Check out our gallery with some pictures from the event:

The next test day will be in two weeks and we will have a rowing event at the Zuerisee. Our special guest and professional rower Steve Hiestand will join the event and support us with helpful tips for this kind of sport, you can already apply now: www.x-bionic.com/x-perience-days.