Every year Friedrichshafen becomes the bike Mecca in Europe and opens the gates to the annual Eurobike, the biggest trade show for the cycling industry in Europe. It is also a very important date for the whole cycling press and bike fans worldwide. The German city located at the Bodensee hosts this exhibition for all kinds of bikes, parts and clothing manufacturers every year. Visitors, fans and journalists get complete insights to the latest products and new trends for the upcoming cycling season.
The X-BIONIC® booth is located in hall B5, stand 602. Visit us on Saturday 30th of August, when the fair is opened to public visitors! Find more information about the Eurobike below inside the guide tab.
On Tuesday, one day before the exhibition starts, journalists get an exclusive entry at the Demo Day and can test new bikes, parts and accessories. X-BIONIC® will be there as well with a nice and great booth area and offer test sets to the audience and our test team members. This year the brand new Supersportswear X-BIONIC® for Automobili Lamborghini products will be shown at our booth and the Limited Huracán Edition bike wear can be tested by every visitor. Ironman winner Horst Reichel and multiple cycling world champion Hanka Kupfernagel will visit us at the Eurobike and go for a ride with our test team at the Demo Day.
This year we had again a huge amount of applications for the Demo Day: Almost 600 X-BIONIC® fans applied for one of the exclusive 40 slots. They were selected from our internal jury and will get the limited entry and an interesting look behind the scenes. If you missed the invitation of tenders and want to become a test team member for 2015, just send us your application and a meaningful photo of you with our contact form below. Good luck for you!